What Employers Look for in a Digital Marketing Fresher (and How to Stand Out)
As a fresher trying to break into digital marketing, it may seem to be an impossible task. It can be too competitive, and there is so much to learn. However, when you are aware of the demands of the employers, you may be more ready and become outstanding in competition in the job market. Enrolling in a solid digital marketing academy can help bridge the gap. Real Skills, Not Just Buzzwords It is more than the trendy phrases, such as SEO, Instagram advertisements, or Google Analytics, that employers seek on your resumes. They are interested in knowing that you are capable of using such tools. Are you able to create a Google Ads basic campaign? Do you know what bounce rates and sources of the traffic are in Google Analytics? Are you able to come up with a strong ad text? This is what employers call real and job-ready skills. To achieve it, aim at becoming a professional in several essential tools and platforms. Study the fundamentals of: Google Ads and Google Analytics Facebook A...